Session 2: Execute & Elevate

Topic 1: "PR Planning That Actually Gets Done"

Big plans don't grow clubs; small consistent actions do. Formula: One Goal, One Message, One Metric.

Topic 2: "Campaigns, Not Chaos"

Create momentum with focused campaigns (Open House, Speechcraft). Elements: Hook + Timeline + CTA.

Topic 3: "Working with Club Officers"

PR is a team sport. Learn how to collaborate with VPE (agendas), VPM (follow-up), and President (vision).

Topic 4: VP-PR Live Q&A + Post Makeovers

Bring your real questions about content, confidence, and consistency. We’ll do quick, live rewrites of “meh” posts into clear, warm invitations—

Clarity beats clever. Connection beats perfection.

Celebration & Closing

Participants commit to one visible action. Recognition of progress.